Digitial Marketing Content Editor


University of Oregon

FEugene, OR - May 13, 2022

#academic


Digital Marketing Content Editor The George Mason University College of Education and Human Development (CEHD), Office of Admissions, invites applications for a part-time Digital Marketing Content Editor to edit and revise content for marketing assets including webpages, advertisements, email campaigns, and more.

George Mason University has a strong institutional commitment to the achievement of excellence and diversity among its faculty and staff, and strongly encourages candidates to apply who will enrich Mason’s academic and culturally inclusive environment.

The Digital Marketing Content Editor will revise text provided by internal colleagues and clients, as well as external freelancers and vendors, to align content with the style, voice, messaging, and appropriate digital format.

This role should have a good understanding of SEO and copywriting best practices, and exceptional understanding of style and proofreading.

Responsibilities: * Edit content to align with university branding, CEHD style and voice, and provided marketing goals; * Serve as an internal expert on style and brand voice; * Collaborate with external vendors and advertising partners to ensure content is consistent with desired style, brand, and messaging; * Work directly within the CEHD’s digital platforms, including email marketing and web content management systems; * Leverage analytics tools (e.g., Google Analytics, Email Analytics) to identify technical and content issues and suggest shifts and changes.

Required Qualifications: * Bachelor's degree, or an equivalent combination of education and experience; * 2+ years of related experience in editing, writing, and/or web content management; * Experience with digital marketing tools such as web content management systems and email marketing platforms; * Must have exceptional attention to detail and focus on quality control; * Excellent writing, organizational, project management, and time management skills; * Practical experience with application of SEO best practices; * Knowledge of AP and Chicago style; * Experience in HTML editing a plus, and Google Analytics experience desired.

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